The Internet Namespace Is Changing For The Tech Community, Come Aboard!
Missing out on a perfect online identity for your tech startup isn’t a great feeling. Especially after all the careful thought that goes into crafting a spellbinding brand name to house your innovative offerings. So, what do you do when the search result for an exact domain match reads ‘that domain name is already taken’? You compromise and settle for a name that was probably your 69th choice; and you live with it.
Happily, though, there is a brilliant fix to this name-game muddle. Pick a .TECH domain extension that aligns perfectly with who you are and truly defines what you do. .TECH has swiftly emerged as the preferred choice for students, programmers, startups, and brands looking to establish a relevant and brandable online identity for their tech business.
Choosing .TECH has empowered brands to enjoy a shorter, more specific, and a far more memorable domain name. Consumer Technology Association (CTA)™, the technology trade association representing the $292 billion U.S. consumer technology industry, moved to a .TECH domain with www.cta.tech. Their flagship event, which also happens to be the world’s largest conference for consumer electronics, Consumer Electronic Show, moved from .ORG to .TECH as it helped make their online real estate – www.ces.tech more relevant and brandable.
Consider Viacom’s technology portal, www.viacom.tech, a smart choice over www.viacomtech.com. Insight.tech, a publication of the Intel® Internet of Things (IoT) Solutions Alliance, and the go-to destination for design ideas, solutions, and trends is also using a .TECH domain. Other brands that love .TECH include Hollywood.Tech, TNW.Tech, Warwick.Tech, and Impact.Tech, to name a few.
Tech startups prefer .TECH too as it helps them grab shorter domain names that communicate a lot more and helps them market their business better. For instance, French startup Shadow.Tech has raised a Series A round of $57.1 million. California based smart-home automation startup, Brilliant.Tech recently raised Series A funding of $21 million. Even Eyeware.Tech, a stellar startup that enables smart machines to understand human attention, is using a .TECH domain extension. NYC based startup Lorem.Tech, an online platform that connects small businesses with web developers for quick assistance, also raised $1.1 million in funding. Startups in the likes of Portugal based Nu-Rise.TECH, AI specialists Sourced.TECH, and London based proximity marketing app Bubbl.TECH make up for some successful startups that are using a crisp, super-relevant, and smart .TECH domain.
Influencers and Accelerators
Social influencers have been some of the quickest adopters of .TECH. Personal branding in the digital space is crucial to capture the mind space of the target audience. A memorable domain name helps make a great first impression. Take, for instance, edgar.tech – a domain name that redirects to the pioneering technology influencer’s Youtube page with 1.25 mn subscribers! Interestingly, he also owns www.dealsource.tech, an international tech deals website. Other popular tech influencers who use .TECH domains for themselves are www.dom.tech and www.andru.tech, both with huge follower base across social media platforms. Startup accelerators in the likes of Maxon Motor’s drive.tech and Toronto based extreme.tech make for promising catalyst programs for tech startups and programmers. Matters.Tech is a startup studio that builds alternative products with startups and constructs disruptive mobile and web ideas for visionary leaders.
Students, Hackathons, Communities and Clubs
Another example of .TECH spreading at the grassroots level can be found at the number of hackathons, student contests and bootcamps jumping onto a .TECH domain. Anvil.goldsmiths.tech, a student-run hackathon at Goldsmiths, University of London is a great use-case. Or consider WeRise.Tech, a conference about growing and showcasing women in technology. Hacksociety.tech makes for another interesting .TECH use case as it aims at promoting the development culture and motivating students to learn by implementing in technology driven events like hackathons. Established in 2000, Tampa Bay Tech, Florida’s largest technology council, adopted a .TECH domain (Tampabay.Tech) to denote its online address.
The examples of the tech community preferring a domain name that best defines them are plenty. The time is right for you to do the same! So, go ahead and reserve your.TECH domain name and take a big leap forward in building a robust online existence.