Understanding Voice Search and How You Can Optimize for it
In this article, we will show you how to optimize your website content for the era of voice search and make the most of it....
Category: Resource Centre
3 Steps to Creating a Personal Brand for Data Scientists & AI Engineers
In this post, we talk about the importance of a personal brand for data scientists and AI engineers and the three important steps to help them build one. ...
A Dive into the “Whys” and “Hows” of Content Curation
Learn the why's and how's of content curation since it plays a significant part of your content marketing strategy and directly impacts SEO performance. ...
Give Your Tech Business a Push with a Solid Digital Marketing Strategy
In this post, we talk about how you can go about building a comprehensive and effective digital marketing strategy for your tech business....
7 Reasons To Use Social Media Marketing for Your Tech Business
Today, not indulging in social media marketing for your tech business is the same as using a Symbian powered Nokia Communicator device at a business meeting and wondering why the guy with the iPhone X gets all the attention. It’s called keeping up ...
5 Email Marketing Strategies For Start-ups Marketing On a Budget
Use these strategies to create an email marketing campaign that gives you significant ROI without burning a hole in your marketing budget....
How startups, that have raised over $500M in funding, chose to brand themselves differently
Innovation is attractive, especially to VCs looking to invest in tech startups. If your novel idea promises to build the future on tech, investors are likely to have you on the radar. In other words, the greater the disruption you can create, the mor...
7 Deadly WordPress Mistakes To Avoid On Your WordPress Business Site
Your website is your business' most prized possession. Therefore, it is crucial that you avoid these WordPress mistakes to build a successful website....
A Simple Guide to Crafting the Perfect Go To Market Strategy
Geoff Roberts, Co-founder at Outseta, to understand how your tech startup can go about crafting and implementing a go to market strategy....
5 Ways to Create Engaging Videos For Your Tech YouTube Channel
Starting a YouTube channel to become an influencer is a nifty way to ‘channel’ your expertise and share it with the world. However, if you’re just starting off, you will need to understand the tips and tricks of getting your channel to rank hig...