Naming a tech company used to come with a familiar set of advice. Keep it short. Make it brandable. Avoid anything too generic. Invent a word if you have to. And if the domain you want is gone, add “get,” “try,” “app,” “hq,” or anothe...
Most of the attention on Greg Brockman’s recent conversation with Ben Horowitz and Erik Torenberg went to the headline: OpenAI’s president thinks we’ve entered the AGI era. Fair enough. But buried in the same interview are more usef...
Most founders name their company in an afternoon. Somewhere between the idea and the first commit, a name gets picked, a domain gets bought, and the decision is filed away as branding. Something to revisit later, when there’s budget for a prope...
Anish Acharya is a general partner at Andreessen Horowitz, where he focuses on consumer investing. Before that he was a founder twice over. He built SocialDeck and sold it to Google, then built Snowball and sold it to Credit Karma, where he stayed on...
Picking a domain name is one of the first real branding decisions a founder makes, and the extension you land on says a lot before anyone reads your pitch. If you are building a tech startup, get a .tech domain. Here is why, and how it stacks up agai...
It has never been a better time to build. That was true last week. But with the launch of Fable 5.1, that message got louder yesterday. The much-awaited drop came with 75% lower cache reads and up to 45% cheaper agentic work, on what promises to be A...
Our last piece argued that distribution problems are usually channel problems. This raises the obvious question: which channels should you choose in 2026? Here is what the people actually working on this are saying, and what each piece of advice mea...
How should a startup begin distribution? Read on for what you’re doing wrong and what you can get right in 2026. Distribution is how your startup reliably reaches the people who need it. It has three parts: access to an audience that already gather...
Sam Altman sat down with David Senra to talk about AGI, OpenAI’s origins, and where the technology goes next. But scattered through the conversation, sometimes between the lines and sometimes said outright, are immediately useful insights for t...
You cannot open a feed right now without being told your job has an expiry date. AI writes the code, closes the tickets, and runs the funnel. It shows up in every restructuring memo and every new round of layoffs. The message is not subtle. You are t...